Business, Technology

Google’s Pixel 2, 2XL launch: Apple’s iPhone and Samsung’s Galaxy could feel the heat

Google’s CEO in India, Sundar Pichai, is a big fan of artificial intelligence (AI). There is no doubt that they are the beginnings of artificial intelligence, but for him it is the most promising technology of the New Age, which can potentially change the way companies work and develop.

Now AI on smartphones is nothing new. Apple’s Siri, Samsung’s Bixby and Google’s Google Wizard are evolving as people communicate with their devices. But this time, Pichai bet heavily on a mix of AI, software and hardware to take on Apple and Samsung, the undisputed leaders of the premium segment.

Industry analysts believe there is room for Google Pixel 2 and 2 XL, released on Wednesday, to become serious contenders in the segment. With good innovations and improvements in their sales and marketing network, these analysts say that Pixel could become a headache for Apple and Samsung in the coming days.

Currently, Pixel, which was launched for the first time last year, owns less than two percent of the world market. “Whatever the look of new Google brand smartphones, the biggest challenge is how to truly become a hardware (and) business to make it available to consumers in the store,” said Thomas Husson, vice president and analyst senior at Forrester.

“This means controlling the supply chain, working with operators and other distribution channels, training suppliers and investing heavily in marketing. This is not a small task and is far enough away from the company’s DNA,” Husson said.

However, Google does everything possible to have an impact. Last month, it acquired part of HTC Corporation’s mobile division team based in Taiwan for $ 1.1 billion. This team worked with Google to develop their Pixel smartphones. This is the second time that Google has acquired a manufacturer of smartphones. Announced a $ 12.5 billion acquisition of Motorola Mobility six years ago and sold it to Lenovo in 2014.

According to Navkendar Singh, Senior Research Manager of IDC India, this underscores Google’s ambitions as a serious smartphone maker. “However, given the design language, it seems that Google wants to play the game of premium smartphones more of a software angle than the hardware,” Singh said.

In the high-end market, design, appearance and overall aesthetics count much more than a smart phone that works well and is pragmatic. “With the recent launch of Samsung Galaxy Note8 and the upcoming iPhone X with a full screen, glassesless screens and a global design, Apple and Samsung have improved the language of aesthetics and design, Singh.

Given this, the Pixel 2 range will face a challenging challenge to get the desired volumes at the end of the market premium. “Having said that, early reports suggest that the camera is still a highlight of the Pixel range, as well as offering an Android experience with updates available as soon as they come out,” adds IDC analyst India. Launched last year, Google’s pixel has started well.

Tarun Pathak, Associate Director of Mobile Devices and Ecosystems, Counterpoint Research, said that while not managing a large market share, the device has attracted the attention of users, especially those looking for Android Premium Segment. “This is likely to give a boost to the Pixel 2 family that has been considered very close to Samsung’s headlamps. In short, it could be a long time before Pixel has a significant impact on Apple or Samsung, but provides an alternative to users looking for something beyond these two brands, “said Pathak.

Speaking at a busy San Francisco event at the launch of the new Pixel family, Pichai said: “The calculation will now be conversational, environmental and contextual.This is a unique moment in time, when Google can collect artificial intelligence, software and hardware. ” To remain a relevant platform between consumers and brands, Google must feed its computer data to make its software smarter. “This relevant information will increasingly come from a more integrated hardware experience, as shown in Google Lens. To catch up with Apple and its ‘ARKit’, Google was right in reminding its ecosystem how AR becomes a part of its platform with ARCore and Google Lens, “said Husson.

Business, National and International, Technology

Google explains why it killed 3.5mm headphone jack on Pixel 2, Pixel 2 XL

Google scoffed last year from Apple for removing the 3.5mm audio jack on the iPhone 7 and the iPhone 7 Plus. At its first Pixel launch event, Google insisted that the audio connector was very fashionable. He even made a breakthrough to Apple in one of his promotional videos, claiming that “the 3.5mm headphone jack was not satisfactory.” In 2017, Google removed the audio connector of its Pixel 2 and Pixel 2 XL phones on October 4.

Google has not really come up with this missing functionality in its Pixel 2 launch. Shortly after the specifications were revealed, Internet was a hive with Google’s move to skip functionality. Almost a week later, we finally have an explanation, somehow, of Google on the subject. “We want to provide a bit more information on the headphone options for the Pixel 2.

Pixel 2 is always equipped with a headphone jack, but passed the USB-C, a standard that is becoming commonplace on the best mobile phones and laptops nowadays. The transition to the C-USB audio port with Pixel 2 allows us to deliver a better audio and digital experience as we move towards a future without glasses, “a Google employee wrote on a support page. We are aware some of you might be looking for the C-USB headphones, and we want to give guidance on the compatibility of headphones with 2 pixel cameras. The most important thing to keep in mind is that Pixel 2 devices are compatible with USB-C headphones which support digital audio, “he added.

The company has also identified a set of compatible headsets and has stressed that “if you want to buy another pair of USB headphones that C is not on the list, make sure they are compatible with digital audio and other standards. , Google offers an adapter with the box that allows people to connect their existing headphones.The company also launched wireless Bluetooth headsets, Pixel Buds, which do not seem surprisingly inspired by Apple’s AirPods.

In addition, Google vice president of Product Management, Mario Queiroz, told TechCrunch that the decision was made to create a full-screen device. “The main reason [to release the cat] is to establish a mechanical design route for the future,” said Queiroz. “We want the screen approaches to become the edge Our team said.” If we are going to change, do it sooner rather than later. “Last year was maybe too much. Now there are more phones on the market.”

The Google defense that wants to offer a better audio and digital experience or a phone on the screen is something very different from what Apple had said last year. Apple senior manager Greg Joswiak said the 3.5mm audio jack was archaic and even compared to a “dinosaur.” “The audio connector is over 100 years old,” Joswiak told 9to5mac. “It had its last great innovation 50 years ago, you know what it was, they made it smaller, it has not been touched since then, it’s a dinosaur.

Another Apple executive, Dan Riccio, said that removing the audio jack helped the company add IP7 water resistance, which has been missing for iPhones for years. “This avoided a number of things we wanted to put on the iPhone,” said Riccio. Remember that Motorola became one of the first players to kill the 3.5mm audio jack with his Moto Z, a few months before Apple introduced the iPhone 7 and the iPhone 7 Plus.

Business, National and International, News, Technology

Xiaomi Mi MIX 2 first impressions: Raising the bar for full-screen smartphones

Even before the Samsung Galaxy S8, the Apple iPhone X and the Essential PH1 are equipped with an on-board display, Xiaomi has shaken the industry with its Mi MIX, an incredible smartphone with front display, display ratio, and a ceramic body. Although the Mi MIX was launched as a smartphone concept exclusively in China, it received widespread attention and positive reviews.

Almost a year after the launch of the original Mi MIX, the Xiaomi’s smartphone without glasses has a successor, the Mi MIX 2. The phone is no longer exclusive to China and launched today in India with a price of Rs 35,999 The smartphone is not only an upgrade compared to the predecessor in terms of specifications, but also has a new design. At the same time, it retains the essence of what the original Mi MIX represents: a true full-screen phone.

We have used the Xiaomi Mi MIX 2 for about a week, and these are our first impressions of the device. Before stopping, keep in mind that the model we were using was a Chinese version, so experience, especially the software part, is very likely to be different in the Indian variant. The Xiaomi My MIX 2 looks like the original MIX, but it is not negative. Even if you have not seen the original Mi MIX, the new Xiaomi smartphone will catch your eye with its unique shape.

The Mi MIX 2 is also very different from what you have probably seen on other phones 18: 9. While the likes of Canvas Infinity or LG Q6 bring a larger screen but are not very close to becoming a full screen smartphone We widely used the Galaxy Note 8, and we must say that the Mi MIX 2, pure in terms of front screen, looks much better.

The Mi MIX 2 has a Full HD + resolution (2160 x 1080 pixels), which is quite good. It makes external and internal legibility quite decent. The color reproduction is quite accurate. If you like the most vivid colors, you can always access Settings and choose between warm, standard and new modes. We mainly use the phone in standard color mode. There is also an option to optimize the contrast to make the content clearer.

While the original My MIX had a larger screen of 6.44 inches, the MIX 2 has a more compact screen of 5.99 inches. A compact size facilitates insertion in our palms and is suitable for use with one hand. The front is dominated by the screen, well, covers 80% of real estate. Although there is an ultra slim bezel at the top, the bottom has a relatively wider bezel.

A senior Xiaomi executive told us that a wider bezel was needed at the bottom to ensure there was enough room to breathe between components. It is worth noting that the front camera lens has moved to the lower right corner, since the top has an ultra thin bezel. In our view, a wider frame does not really affect the overall aesthetic.

The back panel of the Xiaomi Mi MIX 2 is just as beautiful. With a ceramic panel, the back has a glossy finish, giving it an appearance of the highest quality. It has a camera set in the upper center followed by the fingerprint sensor. There is a subtle “MIX DESIGNED BY XIAOMI” mark engraved on the panel. The bright back panel of the MIX 2 is good to look at, but, there is one major problem: it is a fingerprint magnet.

This basically means that you will have to keep wiping your back to maintain the varnish. Fortunately, unlike glass backs, a ceramic panel seems much easier to clean. If you really do not like the habit of cleaning the phone, you will have to put on a blanket that, in our opinion, is going to murder the beauty of My MIX 2.

Moving on to other sections of the handset, the dock has a USB Type C port sandwiched between the speaker grilles while the top has, well, nothing. The Xiaomi Mi MIX 2 joins the growing number of smartphones to leave the 3.5mm audio jack. The volume and power buttons are on the right edge while the left edge shows the SIM slot. All the necessary buttons are within reach. It is slim and lightweight to carry in your pocket without any hassle.

National and International, News, Technology

Fujifilm X-E3 mirrorless camera launched, price starts at Rs 70,999

Fujifilm India launched a new digital camera without a mirror, the X-E3. The camera will be available in black and silver options, with an initial price of 70,999 rupees (for the body only).

The kit “X-E3” with “23mm F2” has a price of Rs 89,999 and kit “18-55” is in Rs 1,02,999. The pioneer of Japanese imaging technology aims to capture the top spot in the premium mirrorless camera market for 2019.

“The X-Series was introduced in March 2011 and is now the most widely accepted mirrorless camera among photographers.” In India, we see great potential in the mirrorless camera segment, “said Yasunobu Nishiyama, CEO of Fujifilm India Pvt Ltd, said in a statement.

“Our efforts will be to satisfy our customers with the launch of a new range of X-Series in the next few years,” said Nishiyama. “FUJIFILM X-E3 has been refined to maximize functional performance.

The X-E3 is equipped with a 24.3-megapixel X-Trans CMOS III sensor and a pro X-Trans image processing engine. The camera has an autofocus area (AF) with high phase detection and an updated algorithm to provide the fastest AF speed of 0.06 seconds.

“X-E3” Live features 5.0 fps shooting, a fast start of 0.4 seconds, a shutter delay of 0.050 seconds and a range of 0.25 seconds shooting.

The camera can track moving subjects twice as fast as previous models, the company said. The top plate of the camera has two dials: one for the shutter speed and the other for exposure compensation.

In terms of connectivity, “X-E3” comes with Bluetooth function for easy transfer of images.