Shell has just written a new chapter in its history by immersing itself in the world of EV recharge networks. Royal Dutch Shell announced on Thursday it agreed to buy NewMotion, a Dutch cargo company that has one of Europe’s largest cargo networks. Shell did not mention how valuable the transaction was. This is the first case of the British-Dutch company in the space of electric vehicles.
Shell had already established a program to install EV quick chargers at some of its service stations, as the market slowly warms to electric vehicles. This program will continue along with the efforts of NewMotion, which focuses more on haulers at home and in the workplace. Reuters reports that Shell will continue to operate NewMotion under its current name and does not intend to integrate the two different loader EV strategies.
Those of us in the United States have not yet seen fast loaders at Shell stations, as the company focuses on different markets such as Great Britain, Norway and the Philippines. As demand grows around the world, this can change.
NewMotion operates around 30,000 shippers in Western Europe and offers access to 50,000 shippers from other partner companies. It has approximately 100,000 registered users in Europe. The company signed an agreement with Total in September to give its customers access to the NewMotion network, which means that the company is no stranger to working with oil companies.
The energy suppliers are also not totally alien to the EV chargers. According to Reuters, BP mentioned earlier this year that it was in talks with companies about partnerships that would see the installation of EV chargers at BP stations.
Oil companies are not nonsense. Electric vehicles will waste their profits by filling vehicles that run on gasoline or diesel. Several cities and countries have expressed an interest in reducing local emissions by restricting or prohibiting cities from accessing cars equipped with internal combustion engines. By adding EV chargers to your stations, customers will always have a reason to keep coming and getting rid of the hard-earned money.